Contact
Comment faire ses achats
Livraison
Guide d'achat
Definition and Analysis of the Market for the Porsche 911 in Germany
Anglais
96 b
common.delivery_to
Politique de retour sous 30 jours
Ceci pourrait également vous intéresser
/
Livre de poche
12.51
€
/
Livre de poche
18.08
€
Seminar paper from the year 2016 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,7, University of applied sciences, Cologne, course: Marketing, language: English, abstract: The scientific assignment consists of a market analysis and the market definition for the Porsche 911 in the German market from a marketing perspective. It includes internal and external aspects which are crucial for a successful marketing strategy. The analysis covers a general overview of the company and the respective product, followed by a customer analysis and the internal and external analysis. Instruments which have been used are the SWOT analysis, the PEST analysis and Porter s Five Forces. The document closes with a conclusion of the analysis.
À propos du livre
Anglais
