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Wide Lens

Language EnglishEnglish
Book Paperback
Book Wide Lens Ron Adner
Libristo code: 02481779
Publishers Penguin Publishing Group, June 2013
How can great companies do everything right--identify real customer needs, deliver excellent innovat... Full description
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How can great companies do everything right--identify real customer needs, deliver excellent innovations, beat their competitors to market--and still fail? The truth is that many companies fail because they focus too intensely on their own innov

About the book

Full name Wide Lens
Author Ron Adner
Language English
Binding Book - Paperback
Date of issue 2013
Number of pages 304
EAN 9781591846291
ISBN 1591846293
Libristo code 02481779
Publishers Penguin Publishing Group
Weight 266
Dimensions 138 x 212 x 22

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management
Economics, Finance, Business & Management > Business & Management > Business strategy
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