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When Coffee and Kale Compete: Become great at making products people will buy

Language EnglishEnglish
Book Paperback
Book When Coffee and Kale Compete: Become great at making products people will buy Alan Klement
Libristo code: 19686982
Publishers Createspace Independent Publishing Platform, March 2018
A Job to be Done is the process a consumer goes through whenever she aims to transform her existing... Full description
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A Job to be Done is the process a consumer goes through whenever she aims to transform her existing life-situation into a preferred one, but cannot because there are constraints that stop her. When Coffee and Kale Compete by Alan Klement helps you become b

About the book

Full name When Coffee and Kale Compete: Become great at making products people will buy
Author Alan Klement
Language English
Binding Book - Paperback
Date of issue 2018
Number of pages 228
EAN 9781534873063
ISBN 1534873066
Libristo code 19686982
Publishers Createspace Independent Publishing Platform
Weight 308
Dimensions 152 x 229 x 12

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Economics > Behavioural economics
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