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Transfer innovatsionnykh tekhnologiy
Russian
333 b
Delivery to Austria
30-day return policy
Rassmotreny istochniki, sushchnost' i struktura innovatsionnogo protsessa. Pokazany osobennosti informatsionnogo obespecheniya innovatsiy, zashchity i litsenzirovaniya ob"ektov intellektual'noy sobstvennosti, problemy i formy transfera sovremennykh tekhnologiy. Privedeny kontseptsiya i printsipy marketingovoy deyatel'nosti v innovatsionnoy srede, funktsii i zadachi marketinga innovatsiy v nauchnoy i proizvodstvennoy sferakh. Dany metody i priemy innovatsionnogo menedzhmenta, upravleniya riskami i obespecheniya kachestva innovatsiy. Udeleno vnimanie ekspertize innovatsionnoy produktsii, otboru innovatsionnykh proektov i povysheniyu ikh effektivnosti. Dlya spetsialistov v oblasti transfera tekhnologiy, zashchity intellektual'noy sobstvennosti, marketinga i menedzhmenta innovatsiy.
About the book
Russian
