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New Influencers: A Marketer's Guide to the New Social Media

Language EnglishEnglish
Book Paperback
Book New Influencers: A Marketer's Guide to the New Social Media Paul Gillin
Libristo code: 12472222
Publishers Quill Driver Books, U.S., May 2009
The influence of bloggers, podcasters, and users of other social media is profoundly disrupting the...
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The influence of bloggers, podcasters, and users of other social media is profoundly disrupting the mainstream media and marketing industries. "The New Influencers" explores these forces and looks at the changes they have initiated.

About the book

Full name New Influencers: A Marketer's Guide to the New Social Media
Author Paul Gillin, Geoffrey A. Moore
Language English
Binding Book - Paperback
Date of issue 2009
Number of pages 236
EAN 9781884956942
ISBN 1884956947
Libristo code 12472222
Publishers Quill Driver Books, U.S.
Weight 32
Dimensions 153 x 229 x 17

Categories

Economics, Finance, Business & Management > Business & Management > E-commerce: business aspects
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