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The Commercial Exploitation of Color as a Consumer Stimulus

Language GreekGreek
Book Paperback
Book The Commercial Exploitation of Color as a Consumer Stimulus Vasileios Yfantis
Libristo code: 17139347
Publishers Createspace Independent Publishing Platform, March 2013
The extensive use of color in the word of marketing raises the need for analyzing the physical and p... Full description
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The extensive use of color in the word of marketing raises the need for analyzing the physical and psychological options of the color. The current research is an introduction to the use of color in business and explores its value for the right positioning

About the book

Full name The Commercial Exploitation of Color as a Consumer Stimulus
Author Vasileios Yfantis
Language Greek
Binding Book - Paperback
Date of issue 2013
Number of pages 70
EAN 9781482696554
ISBN 148269655X
Libristo code 17139347
Publishers Createspace Independent Publishing Platform
Weight 86
Dimensions 127 x 203 x 4

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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