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Potential of Croatia as a tourist destination for the Russian market

Language EnglishEnglish
Book Paperback
Book Potential of Croatia as a tourist destination for the Russian market Valentina Zarkovic
Libristo code: 16335877
Publishers LAP Lambert Academic Publishing, November 2016
Europe is one of the most popular tourist destinations in the world, in which tourism occupies a sig... Full description
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Europe is one of the most popular tourist destinations in the world, in which tourism occupies a significant place among the most relevant economic activities, and this applies to the Republic of Croatia as well. The intention of the study is to encourage and support the creation of an effective tourism policy in Croatia that would be based on the profiling of certain target groups, which can be adapted as well to other target groups and markets. The objective is to adapt the current tourist offer according to the identified needs and expectations of a particular tourist group in order to increase the attractiveness of Croatia as a tourist destination and motivate greater attendance of the targeted tourist groups.

About the book

Full name Potential of Croatia as a tourist destination for the Russian market
Author Valentina Zarkovic
Language English
Binding Book - Paperback
Date of issue 2017
Number of pages 116
EAN 9783330064423
Libristo code 16335877
Publishers LAP Lambert Academic Publishing
Weight 191
Dimensions 150 x 220 x 7
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