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Motives for Metaphor in Scientific and Technical Communication
Language
English
English
Book
Hardback
To establish that scientists should use metaphors to explain science to the public and need to be co...
Full description
Libristo code: 06355854
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531 b
531 b
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To establish that scientists should use metaphors to explain science to the public and need to be conscious of how metaphor can be useful to their research, this book examines the controversy over cloning and the lack of a metaphor to explain it to a public fearful of science's power.
About the book
Full name
Motives for Metaphor in Scientific and Technical Communication
Author
Timothy D. Giles
Language
English
English
Binding
Book - Hardback
Date of issue
2008
Number of pages
182
EAN
9780895033376
ISBN
9780895033376
Libristo code
06355854
Publishers
Baywood Publishing Company Inc
Weight
390
Dimensions
239 x 161 x 16
