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Location-Based Marketing - Geomarketing and Geolocation
Language
English
English
Book
Hardback
Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial...
Full description
Libristo code: 28259822
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467 b
467 b
197.38
€
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Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a mo
About the book
Full name
Location-Based Marketing - Geomarketing and Geolocation
Author
Jerome Baray
Language
English
English
Binding
Book - Hardback
Date of issue
2020
Number of pages
260
EAN
9781786305800
ISBN
1786305801
Libristo code
28259822
Publishers
ISTE Ltd
Weight
534
Dimensions
243 x 164 x 22
