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Handbook of Media and Mass Communication Theory

Language EnglishEnglish
Book Hardback
Book Handbook of Media and Mass Communication Theory Robert S. Fortner
Libristo code: 02722008
Publishers John Wiley & Sons Inc, April 2014
The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original... Full description
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The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication.§Focuses on all aspects of current and classic theories and practices relating to media and mass communication§Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas§Gives niche theories new life in several essays that use them to illuminate their application in specific contexts§Features coverage of a wide variety of theoretical perspectives§Pays close attention to the use of theory in understanding new communication contexts, such as social media

About the book

Full name Handbook of Media and Mass Communication Theory
Language English
Binding Book - Hardback
Date of issue 2014
Number of pages 1008
EAN 9780470675052
ISBN 0470675055
Libristo code 02722008
Weight 1864
Dimensions 191 x 258 x 58
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