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Guerrilla Advertising
Language
English
English
Book
Paperback
At last, guerrilla marketing guru Jay Conrad Levinson applies his proven guerrilla philosophy to adv...
Full description
Libristo code: 11410732
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46 b
46 b
19.58
€
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Paperback
21.51
€
At last, guerrilla marketing guru Jay Conrad Levinson applies his proven guerrilla philosophy to advertising, the most elusive, seductive, and expensive branch of the marketing tree. Teeming with anecdotes about past and current advertising successes and failures, GUERRILLA ADVERTISING is sure to entertain readers as they learn the nuts and bolts of cost-effective advertising for small businesses.
About the book
Full name
Guerrilla Advertising
Author
Jay Conrad Levinson, Charles Rubin
Language
English
English
Binding
Book - Paperback
Date of issue
1994
Number of pages
304
EAN
9780395687185
ISBN
0395687187
Libristo code
11410732
Publishers
Mariner Books
Weight
358
Dimensions
152 x 229 x 20
