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Grundlagen des Marketing

Language GermanGerman
Book Paperback
Book Grundlagen des Marketing Barbara Schilling
Libristo code: 02400821
Publishers Books on Demand, March 2019
Dieses Buch vereint anschaulich die Marketing-Grundlagen aus Theorie und Praxis und ist sowohl für M... Full description
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Dieses Buch vereint anschaulich die Marketing-Grundlagen aus Theorie und Praxis und ist sowohl für Marketingfachleute in der Ausbildung als auch in der Arbeitswelt geeignet. §Aus dem Inhalt: Markt und Wettbewerb, Marketing-Mix, Werbelehre, Planung, Konzeption, Kommunikationspsychologie, Multi- und Social-Media, Gestaltung, Research, Nachhaltigkeit.

About the book

Full name Grundlagen des Marketing
Author Barbara Schilling
Language German
Binding Book - Paperback
Date of issue 2019
Number of pages 146
EAN 9783732244836
ISBN 3732244830
Libristo code 02400821
Publishers Books on Demand
Weight 272
Dimensions 189 x 246 x 8

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Web-marketing
Society & Social Sciences > Education > Study & learning skills: general
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