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Gaining and Sustaining Competitive Advantage

Language EnglishEnglish
Book Paperback
Book Gaining and Sustaining Competitive Advantage Jay Barney
Libristo code: 02085491
Publishers PEARSON Education Limited, August 2013
For courses in Graduate Strategic Management. Explore the most up-to-date research in the field of... Full description
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For courses in Graduate Strategic Management. Explore the most up-to-date research in the field of strategic management. Gaining and Sustaining Competitive Advantage provides students and practitioners with the most up-to-date research in a way that helps them see how the concepts can be applied to the real business world. Barney explores the impact of the recent global business changes in relation to the competitive context of firms and their ability to generate and sustain competitive advantages. The fourth edition has been thoroughly updated to include the latest research in the field.

About the book

Full name Gaining and Sustaining Competitive Advantage
Author Jay Barney
Language English
Binding Book - Paperback
Date of issue 2013
Number of pages 512
EAN 9781292021454
ISBN 1292021454
Libristo code 02085491
Publishers PEARSON Education Limited
Weight 1242
Dimensions 225 x 276 x 17

Categories

Economics, Finance, Business & Management > Business & Management > Business strategy
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