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Ethics in Public Relations

Language EnglishEnglish
Book Paperback
Book Ethics in Public Relations
Libristo code: 04785197
Publishers SAGE Publications Inc, June 2006
Ethics in Public Relations explores the ethical dimensions of public relations' advocacy role. Leadi... Full description
? points 378 b
159.80 € včetně DPH
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Ethics in Public Relations explores the ethical dimensions of public relations' advocacy role. Leading public relations scholars offer keen insights into timely issues. The book addresses a broad range of theoretic and practical concerns, illustrating the scope and complexity of responsible advocacy in 21st century public relations. The work, which focuses on the affirmative aspects of ethical practices, provides practical examples and cases that illustrate universal principles of responsible advocacy. The book also reveals consequences of unethical conduct by public relations professionals, including the potential for heightened legal regulation.

About the book

Full name Ethics in Public Relations
Language English
Binding Book - Paperback
Date of issue 2006
Number of pages 256
EAN 9781412917988
ISBN 1412917980
Libristo code 04785197
Publishers SAGE Publications Inc
Weight 346
Dimensions 229 x 155 x 14

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Economics, Finance, Business & Management > Business & Management > Business ethics & social responsibility
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