[email protected]
LIBRISTO 0
Austrian Post 5.99 € DPD courier 6.49 € GLS courier 4.49 €
phone Contact phoneHow to shop

Essentials of Marketing Management

Language EnglishEnglish
Book Paperback
Book Essentials of Marketing Management Geoffrey Lancaster
Libristo code: 16203654
Publishers Taylor & Francis Ltd, August 2017
The overall success of an organization is dependent on how marketing is able to inform strategy and... Full description
? points 245 b
103.50 € včetně DPH
In stock at our supplier Shipping in 15-20 days
Austria Delivery to Austria

30-day return policy

You might also be interested in

SALE
Botero / Paperback
common.buy 19.58 €
Laboratory Design, Construction, and Renovation Committee on Design / Paperback
common.buy 54.90 €
CSR Reporting to Stakeholders: The Role of the Contact Person Daisy Marie Polanco Jiménez / Paperback
common.buy 50.30 €
Shame Jasvinder Sanghera / Paperback
common.buy 12.62 €
Le bleu des mers. Dialogues entre la chine, la perse et l'Europe Nicole Dintenfass / Paperback
common.buy 63.57 €
Homing Carol Eckhardt / Hardback
common.buy 47.62 €
Lady Hamilton Alexandre Dumas (Pere) / Paperback
common.buy 15.84 €
Anger Workbook Lorraine Bilodeau / Paperback
common.buy 14.33 €
UEbungsbuch zur Produktionswirtschaft Hans Corsten / Paperback
common.buy 37.25 €
Political Essay on the Kingdom of New Spain Alexander von Humboldt / Paperback
common.buy 61.86 €
The Chemist and Druggist [electronic Resource]; Vol. 114, no. 11 = no. 2666 (14 Mar. 1931) Ubm / Paperback
common.buy 19.58 €
After Aquarius Dawned Judy Kutulas / Paperback
common.buy 41.52 €

The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on market needs. With an array of examples and case studies from around the world, Lancaster and Massingham's vital study o

About the book

Full name Essentials of Marketing Management
Author Geoffrey Lancaster, Lester Massingham
Language English
Binding Book - Paperback
Date of issue 2017
Number of pages 474
EAN 9781138038967
ISBN 9781138038967
Libristo code 16203654
Publishers Taylor & Francis Ltd
Weight 904
Dimensions 191 x 246 x 27

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Sales & marketing management
Economics, Finance, Business & Management > Business & Management > Sales & marketing
Give this book today
It's easy
1 Add to cart and choose Deliver as present at the checkout 2 We'll send you a voucher 3 The book will arrive at the recipient's address

Login

Log in to your account. Don't have a Libristo account? Create one now!

 
mandatory
mandatory
Forgotten password

Don’t have an account? Discover the benefits of having a Libristo account!

With a Libristo account, you'll have everything under control.

Create a Libristo account