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Elusive Fan: Reinventing Sports in a Crowded Marketplace

Language EnglishEnglish
Book Hardback
Book Elusive Fan: Reinventing Sports in a Crowded Marketplace Philip Kotler
Libristo code: 04011055
Publishers McGraw-Hill Education - Europe, July 2006
Subtitled, }Reinventing Sports In A Crowded Marketplace{.
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Subtitled, }Reinventing Sports In A Crowded Marketplace{.

About the book

Full name Elusive Fan: Reinventing Sports in a Crowded Marketplace
Author Philip Kotler
Language English
Binding Book - Hardback
Date of issue 2006
Number of pages 368
EAN 9780071454094
ISBN 0071454098
Libristo code 04011055
Publishers McGraw-Hill Education - Europe
Weight 644
Dimensions 158 x 235 x 31
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