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Current Issues in Political Marketing

Language EnglishEnglish
Book Paperback
Book Current Issues in Political Marketing Wymer
Libristo code: 06739034
Publishers Taylor & Francis Inc, May 2006
Presents research findings from academics working in political science, advertising and management,... Full description
? points 237 b
100.40 € včetně DPH
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Presents research findings from academics working in political science, advertising and management, and experts, who provide guidance on how to make a non-profit organisation work efficiently. This book helps develop strategies that make use of limited resources, as non-profit organisations face competition in the struggle for government funding.

About the book

Full name Current Issues in Political Marketing
Author Wymer, Walter W., Jr.
Language English
Binding Book - Paperback
Date of issue 2006
Number of pages 328
EAN 9780789024381
ISBN 9780789024381
Libristo code 06739034
Publishers Taylor & Francis Inc
Weight 526
Dimensions 156 x 216

Categories

Society & Social Sciences > Politics & government > Political activism > Political campaigning & advertising
Economics, Finance, Business & Management > Business & Management > Ownership & organization of enterprises > Non-profitmaking organizations
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