[email protected]
LIBRISTO 0
Austrian Post 5.99 € DPD courier 6.49 € GLS courier 4.49 €
phone Contact phoneHow to shop

Controversy in Marketing Theory: For Reason, Realism, Truth and Objectivity

Language EnglishEnglish
Book Paperback
Book Controversy in Marketing Theory: For Reason, Realism, Truth and Objectivity Shelby D. Hunt
Libristo code: 06320109
Publishers Taylor & Francis Ltd, March 2003
This work analyses the major controversies in the "philosophy debates" raging throughout the field o... Full description
? points 190 b
80.16 € včetně DPH
In stock at our supplier Shipping in 9-12 days
Austria Delivery to Austria

30-day return policy

You might also be interested in

Happiness Recommended (Yaoi) Souya Himawari / Paperback
common.buy 14.87 €
Breakthrough Business Negotiation - A Toolbox for Managers Michael Watkins / Hardback
common.buy 74.38 €
Community, Gender, and Violence Partha Chatterjee / Hardback
common.buy 144.71 €
Anonymous Leader / Paperback
common.buy 31.67 €
Theory of Liberty, Legitimacy and Power / Paperback
common.buy 68.50 €
I Love to Share SHELLEY ADMONT / Hardback
common.buy 30.82 €
Figan Ahmed Günbay Yildiz / Paperback
common.buy 14.01 €
Christian de Cherge Christian Salenson / Paperback
common.buy 32.32 €
Infanzia berlinese intorno al millenovecento Walter Benjamin / Paperback
common.buy 20.33 €
Nationalism and National Identities / Hardback
common.buy 134.97 €
Gazeta de Buenos-Ayres Unknown Author / Paperback
common.buy 12.19 €
Child and Adolescent Development Kelvin L. Seifert / Hardback
common.buy 111.85 €
Book of American Types: Standard Faces American Type Founders Company / Paperback
common.buy 18.72 €
Advancing Medicine through Nanotechnology and Nanomechanics Applications / Hardback
common.buy 250.79 €
Buddha the Body and the Reason Why? Robert Leshin / Paperback
common.buy 11.98 €
Catalogue of Reptiles in the Museum of the Asiatic Society of Bengal Theobald W (William) / Paperback
common.buy 18.08 €

This work analyses the major controversies in the "philosophy debates" raging throughout the field of marketing. Using an historical approach, it argues against relativism and for scientific realism as a philosophy for guiding marketing research and theory.

About the book

Full name Controversy in Marketing Theory: For Reason, Realism, Truth and Objectivity
Author Shelby D. Hunt
Language English
Binding Book - Paperback
Date of issue 2003
Number of pages 360
EAN 9780765609328
ISBN 9780765609328
Libristo code 06320109
Publishers Taylor & Francis Ltd
Weight 612
Dimensions 152 x 229 x 22

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Economics > Economic theory & philosophy
Give this book today
It's easy
1 Add to cart and choose Deliver as present at the checkout 2 We'll send you a voucher 3 The book will arrive at the recipient's address

Login

Log in to your account. Don't have a Libristo account? Create one now!

 
mandatory
mandatory
Forgotten password

Don’t have an account? Discover the benefits of having a Libristo account!

With a Libristo account, you'll have everything under control.

Create a Libristo account