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Barack Obama's Social Media Lessons for Business
Language
English
English
Book
Paperback
Outlines the multichannel marketing sequence used by the Obama campaign to win the 2008 Presidential...
Full description
Libristo code: 11432969
?
88 b
88 b
37.03
€
včetně DPH
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Outlines the multichannel marketing sequence used by the Obama campaign to win the 2008 Presidential Election. Video, audio, microblogging, blogging and user generated content are a few of the business applications examined in this guidebook. This case study is the definitive reference for the use of social media as it applies to effective business promotion.
About the book
Full name
Barack Obama's Social Media Lessons for Business
Author
Bullock David, Leary Brent, David Bullock
Language
English
English
Binding
Book - Paperback
Date of issue
2008
Number of pages
130
EAN
9780578008028
ISBN
0578008025
Libristo code
11432969
Publishers
WHITE BULLOCK GROUP INC
Weight
387
Dimensions
210 x 280 x 14
