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Art of Successful Brand Collaborations

Language EnglishEnglish
Book Paperback
Book Art of Successful Brand Collaborations Geraldine Michel
Libristo code: 21047923
Publishers Taylor & Francis Ltd, March 2020
Brand collaborations are widely considered the art of the perfect match. This book is a guide to und... Full description
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Brand collaborations are widely considered the art of the perfect match. This book is a guide to understanding the process of brand collaborations and explains the key factors of success to build specific forms of collaborations between diverse partners

About the book

Full name Art of Successful Brand Collaborations
Author Geraldine Michel, Reine Willing
Language English
Binding Book - Paperback
Date of issue 2020
Number of pages 286
EAN 9781138499614
ISBN 1138499617
Libristo code 21047923
Publishers Taylor & Francis Ltd
Weight 566
Dimensions 170 x 228 x 15

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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